The "Almost Automated" Approach to Online Marketing
Careful and strategically planned web and social media content, planning, and design.
Who the Heck is This Girl?
I'm obsessive and my idea generating brain never stops going.
It drives my family crazy but I can't turn it off.
Hi, I'm Courtney. I'm a full-time working, formerly single mom of six kids who is now managing a blended family and a high maintenance dog. I love to make messes and not clean up, am passionate about Brazilian Jiu-Jitsu, online marketing, and eating white-trash food (much to the chagrin of my hipster husband and ever-shrinking collection of pants).
Stuff I do well, that you want to avoid
Let's get real. Your web design won't make you. But it might break you. Your website is the first impression you give to your potential customers.
When they come to you, you want to make them feel like they are coming home. But in the "breath of fresh air, warm cookies out of the oven, can sit and relax because it's so clean and has everything I want" kind of way. Not the "WTF, I just cleaned up this mess, why doesn't anyone pick up after themselves, I can't even look at you right now." kind of way.
Unfortunately, far too any businesses choose the later.
Site speed, responsive and dynamic design for desktop and mobile, and a positive user experience are essential for helping turn visitors into customers. Because if it's too hard to buy from you, they won't.
I'll help you design a synchronized online presence across all of your chosen platforms that increases engagement, creates a clear and enjoyable customer experience, and will keep them coming back for more.
Let's get some quick wins by optimizing and leveraging your current content. I use targeted SEO keyword research, traffic patterns, and
Together with my content mapping services
The content marketing game has evolved. You can't just throw up a post on whatever you want and expect it to reach your audience. Great content is the backbone of your online strategy. I use the latest content and competition research and technology to make sure you are meeting the needs of your readers and attracting the right people.
And the best part? You don't even have to come up with it on your own. Give me your idea, and I'll take it from there!
Its' no secret that social media is an essential part of any marketing strategy. But the ever changing algorithms make it so you only end up reaching 20-30 percent of your audience (on a good day). If you want to use it for your small business, social media marketing will take over your life if you don't have a solid strategy and workflow.
My unique planning and workflow strategy has been used by multi-million dollar businesses to quickly and easily get relevant and engaging content out to their audience without having to sacrifice the time you need to be spending on other things.
You have a cool product, but don't know how to sell it. I get it. I've been there ;)
I walk you through development, product testing, creating audience buzz, landing page creation, split testing, campaign planning, and all the little nuts and bolts that are involved in maximizing sales.
Producing consistent, quality content is proven to increase traffic, engagement, and your bottom line. And content is one of the least expensive marketing techniques available to small businesses.
Working in tandem with my content mapping and optimization services, I can get you those high quality articles, images, videos, and social media captions, so all you have to do is add your special flare and make it your own.
Partners and Pet Projects
Unbalanced Home educates parents about the common mental health challenges found in families, and connects them with the tools and people they need to heal a broken family dynamic.
Adam Thompson Therapy
EMDR, Neurofeedback, and cognitive therapy, that can change old patterns in the mind. Ease anxiety, heal from trauma, and increased focus enable clients to excel in ways that previously eluded them.
Utah Fight Club
"Don't get into a fight. If you do get into a fight, take it to the ground, get on top of the guy, isolate one of his limbs, and make it bend the wrong way until he doesn't want to fight anymore."
screw the Rule of Thrids
Keeping it real. Life is messy. But pictures of real, honest, moments make it a lot better. Screw the Rule of Thirds is DIY documentary photography for moms who can't stand their kids.